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Commercial & Operations Platform for Hotels & Venues, Powered by Salesforce® CRM

Thynk Today. 
Thrive Tomorrow.

Your all-in-one solution for driving B2B, Meetings & Events, and Group sales. Tap into new direct booking opportunities and use smart data to boost performance and profits. Streamline your event delivery, maximise the profitability of your event spaces, and create lasting value for your customers.

Built for hotels and groups, and convention centres and event venues.

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Win more with Thynk

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Harness Data

Centralize all customer data in one place to break down silos and gain real-time view of your operations.

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Work Smarter

Boost your team's productivity by optimizing workflows, enhancing processes, and automating repetitive tasks.

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Boost Profits

Enhance profitability by increasing direct sales and customer lifetime value.

Everything You Need in One Platform

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CRM

Powered by Salesforce®, our CRM provides hotel and venue professionals with the insights necessary to develop a powerful revenue optimisation strategy and the resources to bring it to life.

Sales and catering

Sales & Catering

Your all-in-one tool for quoting, selling, and managing operations for complex on-property events, automating document creation and centralizing customer communication.

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Group Bookings

Streamline booking for group rooms and track quantities throughout the entire booking lifecycle. Seamlessly integrate with your PMS, to get everything you need in one place.

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B2B Sales

Foster and grow account driven direct sales, while monitoring and improving productivity and performance of your sales team.  

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Inquiries & Distribution

Streamline responses to leads effectively across a network of properties, eliminate redundant tasks, and enable accurate reporting to enhance retention and conversion rates.

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Booking Engine

Thynk Direct is a branded direct-booking engine with real-time availability for rooms and event spaces, which can be seamlessly integrated into your website. 

The Numbers Say It Best

+27

Improved
Win Rate

+31

Improved
Forecast Accuracy

+28

Increased
Sales Productivity

Trusted By 2,500+ Hotel & Venue Leaders Globally 

 Seamless Integration Guaranteed

Thynk is powered by Connect, our industry-leading suite of integrations that centralizes your data and eliminates tech silos.

Is Your Property Ready to Thrive?

Experience how Thynk's Commercial & Operations Platform can optimise your performance & profitability.

Our Latest Articles

Your MICE CRM Is Dead. It Just Doesn't Know It Yet.

Your MICE CRM Is Dead. It Just Doesn't Know It Yet.

The future of group sales doesn't wait until 9 AM. Learn how AI-native MICE CRMs are closing deals overnight, predicting demand before plan...

Why Hyper-Personalization in Hospitality Has Outgrown Rule-Based Engines

Why Hyper-Personalization in Hospitality Has Outgrown Rule-Based Engines

Rule-based personalization engines can't keep pace with 2026 guest expectations. Here's the technical roadmap — from real-time CDPs to agen...

Your PMS & RMS Are Lying to You: A Guide to Ending Data Gaslighting

Your PMS & RMS Are Lying to You: A Guide to Ending Data Gaslighting

Learn why clean data is the survival requirement for hotels and how to turn messy MICE and revenue data into a repeatable, profitable strea...