In today’s challenging landscape, guest expectations are higher than ever before. To provide a great experience for customers, hotels need a custom...
In our previous blog, we explained the differences between product- and customer-centricity. We also offered a few examples of product centricity t...
The concept of “customer-centricity” first became a topic of discussion in the business world in the 1950s. In his book “The Practice of...
With the phasing out of third-party cookies, there is an increasing importance for hotels to move towards first-party data. First-party data can be...
In this article, we discuss how you can increase your sales by up to 100% as a hotel or MICE manager by focusing on key moments of your sales process.
